Goal.com Special: Real Madrid Top And Barcelona Named Second As Highest Earning Clubs In World Football

* La Liga has two biggest earners – but no other Spanish teams in top 20
* Premier League remains strongest with six clubs
* Champions League is ‘biggest money spinner’
* Emerging giants Manchester City are new entry in top 20
* Tottenham Hotspur biggest ‘over-achievers’ in revenue

By Amar Singh

Cristiano Ronaldo, Real Madrid, Xerez (MARCA)
Real Madrid and Barcelona have topped a list of the highest earning football clubs in the world

The Spanish giants scored a double victory over their Premier League rivals, pocketing a combined €767 million during the 2008-09 season, according to the annual Deloitte Football Money League.

Real Madrid, whose commercial credentials have since been bolstered further with the signings of global superstars Cristiano Ronaldo and Kaka, top the list for the fifth year in a row, becoming the first club in any sport to make €400 million in a year.

And after defeating Manchester United in last year’s Champions League final,  Barcelona have also ousted the Red Devils from second place on the index – raking in €366 million in a extraordinarily successful season which saw the Catalans scoop a domestic double too.

But despite having the top two highest earning clubs, La Liga's ‘duopoly’ is underlined by the fact that there are no other Spanish clubs in the top 20 – the next wealthiest in the country being Atletico Madrid in 22nd place.

England has the largest representation of any country with seven clubs out of 20.

The ‘big four’ on the pitch remain the big four off it with Arsenal, Chelsea and Liverpool occupying the fifth to seventh positions respectively, thanks largely to their sustained participation in the Champions League.


Big winners | Barcelona boosted their coffers


The Football Money League is compiled by leading business advisory firm Deloitte and focuses on the revenue earned by each club – not expenditure such as wages and debt management.

Dan Jones, a partner in Deloitte’s Sports Business group, told Goal.com UK that Real Madrid’s and Barcelona’s ability to sell broadcasting rights to their matches individually gave them the edge of English opposition.

He said: “Obviously Real Madrid and Barcelona are huge brands and hugely successful clubs, but the fact they are able to sell TV rights individually gives them the edge of the Premier League clubs, whose rights are sold as part of a package.

“Real Madrid made €160.8m (£136.9m) from broadcasting last season – whilst Manchester United are quite far behind that earning €117.1m (£99.7m)."

Jones said that despite English clubs losing out to their Spanish rivals, the Premier League had experienced a successful season.

He continued: “Yes you cannot ignore the fact that Spain has the top two, but if you go down the list you will see seven English clubs. The ability to earn revenue is more evenly-spread.”

Jones said Tottenham Hotspur was a classic example of a club punching above its weight in earnings.

“Tottenham have been in our top twenty every single year without playing in the Champions League. They are Premier League stalwarts, a London club, so are in a good market in that sense. The history of the club remains strong, so if they qualify for the Champions League they could get back it into the top ten."



Nice little earner | Harry Redknapp's Spurs


And despite being the wealthiest club in the world, ambitious and big-spending Manchester City are only 19th in the list – but  break the top 20 for the first time.

“Manchester City still have a lot to do to match the revenues of their more illustrious neighbour," said Jones.

"Qualifying for the Champions League can play a big part – and is the biggest money-spinner. The direct impact can generate €50m a year. Also, in the longer term, if you repeatedly qualify it helps with sponsorships and kit deals. But you can see the club are putting all the building blocks in place – their supporter base is going up as is there matchday revenue.”

All of this top 20 clubs are from the ‘big five’ European leagues, with Germany contributing five clubs, Italy four, and France and Spain represented by two clubs each.

There is little change in the top 20 clubs compared with last year, with two new clubs, Werder Bremen and Manchester City, replacing VfB Stuttgart and Turkish club Fenerbahce.

The report also makes dismal reading for fans of Italian football. Juventus, Inter and AC Milan occupy positions eight to ten on the list.

But, as the Deloitte report warns: “There has been a gradual decline in Italian clubs’ positions in the list in recent years, emphasising the need to address a number of issues specific to Italian football, particularly with regard to matchday revenues, if they are to remain competitive with the elite clubs in European football.”


The Deloitte Football Money League – 2008/09 revenue


Position (Prior Year)

1 (1)
2 (3)
3 (2)
4 (4)
5 (6)
6 (5)
7 (8)
8 (11)
9 (10)
10 (7)
11 (15)
12 (9)
13 (12)
14 (16)
15 (14)
16 (13)
17 (n/a)
18 (20)
19 (n/a)
20 (17)
Club

Real Madrid
Barcelona
Manchester United
Bayern Munich
Arsenal
Chelsea
Liverpool
Juventus
Inter
AC Milan
Hamburg
Roma
Lyon
Marseille
Tottenham Hotspur
Schalke 04
Werder Bremen
Borussia Dortmund
Manchester City
Newcastle United
Revenue (£m)

341.9
311.7
278.5
246.6
224.0
206.4
184.8
173.1
167.4
167.4
124.9
124.7
118.9
113.5
113.0
106.0
97.7
88.1
87.0
86.0
Revenue (€m)

401.4
365.9
327.0
289.5
263.0
242.3
217.0
203.2
196.5
196.5
146.7
146.4
139.6
133.2
132.7
124.5
114.7
103.5
102.2
101.0

Source: Deloitte Football Money League 2010
Thank you for your comment!
Please enter your name
Please enter your location
Please share your comment!
Comments
29 Comments
 
Advertisement
play pause open close
Live!
Champions League LIVE!
Join Goal.com for all the Champions League action as we bring you the latest team news, press conferences and analysis. Contact us on Twitter @goal_intl with any questions...

Hosted by Stephen Crawford & Adam Scime
2/15/12
And with that, we're going to call it a night, folks.

We've had two tremendous matches today, so lets hope the intensity keeps up in the next clashes!

Until next time, this is LIVE commentator Stephen Crawford signing off.

From everyone here at Goal.com, thanks for joining us!

2/15/12
All this focus on the Arsenal and Milan game should not take away from another cracker earlier tonight between Zenit and Benfica. The Russians came from a goal down to lead 2-1 in the closing minutes before Oscar Cardozo levelled things for Benfica, but it wasn't over there as Roman Shirokov won the game for Zenit in the 88th minute.

Here's the thoughts of Benfica coach Jorge Jesus, who felt his side deserved a point from the game.
2/15/12
Arsenal keeper Wojciech Szczesny bemoaned his side's luck tonight but refused to give up. Here's some of his quotes:

"They were the better team on the night and that's the story of the day.

"We have to keep fighting, pick ourselves up, get the confidence back and challenge in the other competitions and in the second leg of this tie too.

"They punished us on every occasion; they scored some quality goals and they deserved to win."

Full story HERE


2/15/12
Another Milan player who was willing to share his thoughts after the match was Mark van Bommel, who has urged caution ahead of the second leg in London.

“The score made it look like it was an easy game, but it certainly wasn't.

(Strange... it looked pretty easy from where I was sitting, but hey.)

“I do not think it's over yet. I remember a clash between Milan and Deportivo la Coruna when Milan was also ahead by four goals, and in the end Deportivo eliminated Milan.

“I went into the Arsenal dressing room after the match to speak to Robin van Persie. I had agreed with him to swap shirts – my sons are big fans of his and he brought two for them. They will be delighted.


Van Bommel went on to talk about a possible move to PSV in the future, but was quick to point out his terms for the move.

“I've spoken with PSV, but we don't have an agreement yet. The club has to decide what they want.

“If Louis van Gaal turns out to be the new coach, I won't go.”


2/15/12
Next up is the Milan maestro Clarence Seedorf. He only managed 12 minutes on the pitch, but watching from the sidelines he was delighted at how his team mates had dominated the game.

"Tonight everything went in the right direction and we did a very good match. You don't start a match thinking to win 4-0, but at the end i think we deserved it coz we played very well."

Inside Goal.Com
  1. Champions League Player Ratings: AC Milan 4-0 Arsenal Champions League Player Ratings: AC Milan 4-0 Arsenal

    Goals from Kevin-Prince Boateng, Robinho and Zlatan Ibrahimovic handed the Italian side a victory that all but seals their progression to the next round of the competition

  2. Champions League Player Ratings: Zenit 3-2 Benfica Champions League Player Ratings: Zenit 3-2 Benfica

    Goal.com casts a studious eye over the performers at the Petrovsky Stadium as a late goal settles a thriller in the Russian's favour and sets up enthralling second leg

  3. Serie A Player Ratings: Parma 0-0 Juventus Serie A Player Ratings: Parma 0-0 Juventus

    The Bianconeri missed a great chance to go back to the top of Serie A, but they caused the home side plenty of problems thanks mainly to Andrea Pirlo

  4. Messi breaks Champions League knockout record Messi breaks Champions League knockout record

    The Argentine, still only 24, is level with current record holders Raul and Andriy Shevchenko, but can surpass the two European greats with a solitary strike at Leverkusen tonight

  5. Should 'Vanishing Spray' be introduced globally? Should 'Vanishing Spray' be introduced globally?

    The spray, which has been designed to stop defensive walls from encroaching closer than 10 yards to the ball at free-kicks, is set to be discussed at next month's IFAB meeting

 
Advertisement
Advertisement